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The "Rough Rider" Horse Shoe Makes City Driving and Riding Safe and Comfortable.

SAVE YOUR HORSE. Slipping prevented, no matter how smooth the pavement. No more calks and pads to injure hoofs and lame the horse. Perfect tread with absolute safety and comfort. Confidence and freedom of action humanely restored to every horse shod with the

"ROUGH RIDER" SHOE

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FORE RIGHT HIND

A Drop Forged Steel Shoe with Expanding Rubber Tread, maintaining until worn out a constant rubber contact with the pavement by the expansion of the rubber within a dovetailed groove, preventing slipping, and giving a perfectly natural tread. Can be forged to fit, hot or cold, and rubber securely inserted before fastening to the hoof. It is not an experiment. It is the result of three years of acutal use, and a perfect horseshoe. Invaluable on smooth and slippery pavements. If you are looking for such a shoe and desire further information, write for the artistic booklet which tells the story of this great invention and illustrates the various usages of the "Rough Rider" Shoe. Send us the name and address of your horseshoer, as we supply the shoes through the men who fit and put them on. Practical demonstrations at

EXPANDING TREAD COMPANY

Singer Building, 149 Broadway, NEW YORK.

"Rough Rider" Shoe used on the horses with the show.